BIBLICAL BEER AND CREDIT CARD COMMERCIALS

Two Biblical beer commercials with Biblical references have the religious right up in ire, and they intend to seek injunctions to pull them off the air.

A Biblical beer commercial for Miller light has Cain and Abel fighting. Cain says, ‘Tastes Great!’ And Abel says, ‘Less Filling!’ And this goes on and on until it ends with Cain smashing a case of Miller Light over Abel’s head.

A Biblical beer commercial for Beck’s beer has the Devil dressed in black walk into a room with a Beck’s Dark in his hand and a voice-over says: The Devil Drinks Dark Beer. Then God walks into the room dressed in white with a Beck’s Light in his hand and a voice over says: God Drinks Light Beer. Then there’s a pause, and a voice over says: What do you drink?

The Religious Right is also protesting two Biblical credit card commercials and injunctions will be sought.

One has God dressed in white sitting at a table and saying: I Am That I Am.  The One and Only.  Blessed be Me.  Lord of Hosts.  King of Kings.  Head Honcho.  Numero Uno.  The Big Cheese.  The Big Guy in the sky.  The Rock and the Redeemer.  The-name-in-vain-God. Or perhaps you remember me by my American Express Card.  I never leave Heaven without it, and I’ve been a member in good standing since the beginning of time.

Another one has the Devil dressed in Black say: I’m the Devil.  Ronald McDevil.  The Prince of Darkness.  Lucifer.  Satan.   Beelzebub.  Asmodeus.  Belial.  Apollyon. The Wild Huntsman.  The Black Miner.  Old Scratch.   Mr. Applegate.  Faust’s Foe.   SoulMan.  Founder of The-eat-an-apple-a-day-to-keep-God-away-philosophy, and I’ve been adequately portrayed by Academy Award winners Jack Nicholson, Al Pacino, and Robert Deniro. Or perhaps you know me by my American Express Card.  I never leave Hell without it, and I’ve been a member in good standing since the Book of Job. Now, you may be wondering why I haven’t been a member in good standing since the Garden of Eden.  And that’s because as the commercial goes, ‘The Garden of Eden is one of the greatest resorts the world will ever know, but you can’t eat the apples, and they don’t take, American Express.’

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